RB
[ Featured Projects ]
[ Experience ]
[ Extended Projects ]
Contact Me
Helping nice
people build Great
products and Brand
Visual Designer.
Product designer.
Brand Designer.
Motion Graphic
Roshan Babu
Chief
of
Design
Scroll Down
“Not everything you make is perfect... but it’s yours."
Still
fig -
u
ring
ut
i
F
a
I
Can
C
ooK
MEEN
CurRy
I’ve spent the last 10+ years designing across a mix of things—websites, apps, brands, motion, and marketing. Some projects have been big, like rebranding a company from the ground up. Others have been small but mighty, like fixing a booking flow so it actually makes sense for people using it.
THE TOOLS HAVE CHANGED OVER THE YEARS. MY ROLE HASN’T, THE PROBLEM, EXPLORE DIFFERENT DIRECTIONS, AND MAKE SURE THE FINAL WORK FEELS CONSIDERED.
Brand Designer
&
Human Centric Design
What drives me is pretty simple: I like turning messy problems into clear, useful, and good-looking experiences. I believe design should help people trust, understand, and enjoy what they’re seeing—while also helping businesses move faster and grow stronger.
For me, design is less about making things look pretty and more about making them work—for people, for teams, and for the bigger story a brand is trying to tell.
I love collaborating with colleagues, blending
fun and creativity to foster innovation and
teamwork in every project.
Experience
A multidisciplinary brand and UI/UX designer with 10+ years of experience, and I'm here to help you create functional and user centred digital products with visually stunning designs, combining creativity and technology to create relevant and effective solutions. As a designer, I have worked in various sectors, such as B2C, B2B, SaaS, Fin-tech, Consulting and E-commerce.
Designer who is enthusiastic & who is all-time
curious. I enoy observing how people think & act,
and sometimes being brave with whatever I craft!
Throughout my career, I have consistently
delivered innovative and user-centric brand solutions that enhance user experiences and drives brand and business success.
My work extends across mediums—spanning user experience, interaction design, visual design, product design, branding, marketing design, presentations, video editing, and motion graphics. Each project has been an opportunity to sharpen skills, embrace new challenges, and deliver design solutions that balance creativity, empathy, and business impact.
Creative Lead
First Frame International Students Film Festival
Guru Gobind Singh Indraprastha University
2014 - Bachelor of Journalism and Mass communication
© Copyright 2026
made by Me
Chief of Design
From pixels to products—design that helps you move faster, look sharper, and win trust.
Home
projects
About Me
My work
Contact:
roshan997102@gmail.com
Extended Portfolio
Beyond the Spotlights
Digital and Brand solutions
I’ve worked on
Key Design Solutions
& Case studies
Design strategy
Visual Design
Ux Design
UI Design
Motion Desgin
Production
WIN Home Inspection Rebrand
Led the design refresh across the website, marketing, social, video, and brand touchpoints to make WIN feel sharper, clearer, and more consistent.
Brand Systems · Visual Direction
Design strategy
Visual Design
Ux Design
UI Design
Production
Transforming Reports Into Experiences
Redesigned the inspection report experience so clients can understand findings clearly instead of going through a static, heavy report.
UX Strategy · Information Design
Design strategy
Visual Design
Ux Design
UI Design
Production
From 5% to 20% Online Bookings
Redesigned the booking flow around personas, services, pricing, and payments to make scheduling an inspection easier and more transparent.
Product UX · Conversion Flow
Design strategy
Ux Design
UI Design
Production
Report Writer Web and App
Designed the web and mobile report-writing experience used by inspectors to create, manage, and complete inspection reports in the field.
Workflow Design · Mobile UX
Design Associate
CEB (Currently Gartner)
Jan 20 - Aug 2021
Senior Designer
Deloitte
Nov 2022 - Aug 2023
Senior Product & Visual Designer | Team Lead
WIN Home Inspection
Feb 2022 - Present
Videos
Animations
&
Product ui/ux
Landing Pages
&
Presentation
Ads, Social media, promotional
Digital Designs
Reports
Prints
&
#9b5137
Cinnamon
“
And the best Part
of life,
Building Brand
and Identity in any means possible
My True
A Delhi born south side mind powered by chai, pazhampori and curiosity, who bumped into design a decade ago and stayed for the ride. I craft products and brands that balance creativity with business needs, and sometimes break a rule or two for good design.
A multidisciplinary designer who Believes in the fact that great design comes from understanding USer needs and pushing the boundaries of what’s possible from business standpoint.
RB
[ Featured Projects ]
[ Experience ]
[ Extended Projects ]
Contact Me
Helping nice
people build Great
products and Brand
Visual Designer.
Product designer.
Brand Designer.
Motion Graphic
Roshan Babu
Chief
of
Design
Scroll Down
“Not everything you make is perfect… but it’s yours.”
Still
fig -
u
ring
ut
i
F
a
I
Can
C
ooK
MEEN
CurRy
I’ve spent the last 10+ years designing across a mix of things—websites, apps, brands, motion, and marketing. Some projects have been big, like rebranding a company from the ground up. Others have been small but mighty, like fixing a booking flow so it actually makes sense for people using it.
THE TOOLS HAVE CHANGED OVER THE YEARS. MY ROLE HASN’T, THE PROBLEM, EXPLORE DIFFERENT DIRECTIONS, AND MAKE SURE THE FINAL WORK FEELS CONSIDERED.
Brand Designer
&
Human Centric Design
What drives me is pretty simple: I like turning messy problems into clear, useful, and good-looking experiences. I believe design should help people trust, understand, and enjoy what they’re seeing—while also helping businesses move faster and grow stronger.
For me, design is less about making things look pretty and more about making them work—for people, for teams, and for the bigger story a brand is trying to tell.
I love collaborating with colleagues, blending
fun and creativity to foster innovation and
teamwork in every project.
Experience
A multidisciplinary brand and UI/UX designer with 10+ years of experience, and I’m here to help you create functional and user centred digital products with visually stunning designs, combining creativity and technology to create relevant and effective solutions. As a designer, I have worked in various sectors, such as B2C, B2B, SaaS, Fin-tech, Consulting and E-commerce.
Designer who is enthusiastic & who is all-time
curious. I enoy observing how people think & act,
and sometimes being brave with whatever I craft!
Throughout my career, I have consistently
delivered innovative and user-centric brand solutions that enhance user experiences and drives brand and business success.
My work extends across mediums—spanning user experience, interaction design, visual design, product design, branding, marketing design, presentations, video editing, and motion graphics. Each project has been an opportunity to sharpen skills, embrace new challenges, and deliver design solutions that balance creativity, empathy, and business impact.
Creative Lead
First Frame International Students Film Festival
Guru Gobind Singh Indraprastha University
2014 - Bachelor of Journalism and Mass communication
© Copyright 2026
made by Me
Chief of Design
From pixels to products—design that helps you move faster, look sharper, and win trust.
Home
projects
About Me
My work
Contact:
roshan997102@gmail.com
Extended Portfolio
Beyond the Spotlights
Digital and Brand solutions
I’ve worked on
Key Design Solutions
& Case studies
Design strategy
Visual Design
Ux Design
UI Design
Motion Desgin
Production
WIN Home Inspection Rebrand
Led the design refresh across the website, marketing, social, video, and brand touchpoints to make WIN feel sharper, clearer, and more consistent.
Brand Systems · Visual Direction
Design strategy
Visual Design
Ux Design
UI Design
Production
Transforming Reports Into Experiences
Redesigned the inspection report experience so clients can understand findings clearly instead of going through a static, heavy report.
UX Strategy · Information Design
Design strategy
Visual Design
Ux Design
UI Design
Production
From 5% to 20% Online Bookings
Redesigned the booking flow around personas, services, pricing, and payments to make scheduling an inspection easier and more transparent.
Product UX · Conversion Flow
Design strategy
Ux Design
UI Design
Production
Report Writer Web and App
Designed the web and mobile report-writing experience used by inspectors to create, manage, and complete inspection reports in the field.
Workflow Design · Mobile UX
Design Associate
CEB (Currently Gartner)
Jan 20 - Aug 2021
Senior Designer
Deloitte
Nov 2022 - Aug 2023
Senior Product & Visual Designer | Team Lead
WIN Home Inspection
Feb 2022 - Present
Videos
Animations
&
Product ui/ux
Landing Pages
&
Presentation
Ads, Social media, promotional
Digital Designs
Reports
Prints
&
#9b5137
Cinnamon
“
And the best Part
of life,
Building Brand
and Identity in any means possible
My True
A Delhi born south side mind powered by chai, pazhampori and curiosity, who bumped into design a decade ago and stayed for the ride. I craft products and brands that balance creativity with business needs, and sometimes break a rule or two for good design.
A multidisciplinary designer who Believes in the fact that great design comes from understanding USer needs and pushing the boundaries of what’s possible from business standpoint.
RB
[ Featured Projects ]
[ Experience ]
[ Extended Projects ]
Contact Me
Helping nice
people build Great
products and Brand
Visual Designer.
Product designer.
Brand Designer.
Motion Graphic
Roshan Babu
Chief
of
Design
Scroll Down
“Not everything you make is perfect… but it’s yours.”
Still
fig -
u
ring
ut
i
F
a
I
Can
C
ooK
MEEN
CurRy
I’ve spent the last 10+ years designing across a mix of things—websites, apps, brands, motion, and marketing. Some projects have been big, like rebranding a company from the ground up. Others have been small but mighty, like fixing a booking flow so it actually makes sense for people using it.
THE TOOLS HAVE CHANGED OVER THE YEARS. MY ROLE HASN’T, THE PROBLEM, EXPLORE DIFFERENT DIRECTIONS, AND MAKE SURE THE FINAL WORK FEELS CONSIDERED.
Brand Builder
&
Human Centric Design
What drives me is pretty simple: I like turning messy problems into clear, useful, and good-looking experiences. I believe design should help people trust, understand, and enjoy what they’re seeing—while also helping businesses move faster and grow stronger.
For me, design is less about making things look pretty and more about making them work—for people, for teams, and for the bigger story a brand is trying to tell.
I love collaborating with colleagues, blending fun and creativity to foster innovation and teamwork in every project.
Experience
A multidisciplinary brand and UI/UX designer with 10+ years of experience, and I’m here to help you create functional and user centred digital products with visually stunning designs, combining creativity and technology to create relevant and effective solutions. As a designer, I have worked in various sectors, such as B2C, B2B, SaaS, Fin-tech, Consulting and E-commerce.
Designer who is enthusiastic & who is all-time curious. I enjoy observing how people think & act, and sometimes being brave with whatever I craft!
Throughout my career, I have consistently delivered innovative and user-centric brand solutions that enhance user experiences and drives brand and business success.
My work extends across mediums—spanning user experience, interaction design, visual design, product design, branding, marketing design, presentations, video editing, and motion graphics. Each project has been an opportunity to sharpen skills, embrace new challenges, and deliver design solutions that balance creativity, empathy, and business impact.
Creative Lead
First Frame International Students Film Festival
Guru Gobind Singh Indraprastha University
2014 - Bachelor of Journalism and Mass communication
© Copyright 2026
made by Me
Chief of Design
From pixels to products—design that helps you move faster, look sharper, and win trust.
Home
projects
About Me
My work
Contact:
roshan997102@gmail.com
Extended Portfolio
Beyond the Spotlights
Digital and Brand solutions
I’ve worked on
Key Design Solutions
& Case studies
Design strategy
Visual Design
Ux Design
UI Design
Motion Desgin
Production
WIN Home Inspection Rebrand
Led the design refresh across the website, marketing, social, video, and brand touchpoints to make WIN feel sharper, clearer, and more consistent.
Brand Systems · Visual Direction
Design strategy
Visual Design
Ux Design
UI Design
Production
Transforming Reports Into Experiences
Redesigned the inspection report experience so clients can understand findings clearly instead of going through a static, heavy report.
UX Strategy · Information Design
Design strategy
Visual Design
Ux Design
UI Design
Production
From 5% to 30% Online Bookings
Redesigned the booking flow around personas, services, pricing, and payments to make scheduling an inspection easier and more transparent.
Product UX · Conversion Flow
Design strategy
Ux Design
UI Design
Production
Report Writer Web and App
Designed the web and mobile report-writing experience used by inspectors to create, manage, and complete inspection reports in the field.
Workflow Design · Mobile UX
Design Associate
CEB (Currently Gartner)
Jan 20 - Aug 2021
Senior Designer
Deloitte
Nov 2022 - Aug 2023
Senior Product & Visual Designer | Team Lead
WIN Home Inspection
Feb 2022 - Present
Videos
Animations
&
Product ui/ux
Landing Pages
&
Presentation
Ads, Social media, promotional
Digital Designs
Reports
Prints
&
#9b5137
Cinnamon
“
And the best Part
of life,
Building Brand
and Identity in any means possible
My True
A Delhi born south side mind powered by chai, pazhampori and curiosity, who bumped into design a decade ago and stayed for the ride. I craft products and brands that balance creativity with business needs, and sometimes break a rule or two for good design.
A multidisciplinary designer who Believes in the fact that great design comes from understanding USer needs and pushing the boundaries of what’s possible from business standpoint.